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Introduction The rise in demand for a certain serum used in skincare, known as Tranexamic acid, could potentially be linked to the marketing efforts of a direct-to-consumer skincare company called Minimalist. The frequency of inquiries about a certain product has experienced a significant increase of 367% within the past couple […]
Discoloration serums have gained popularity as skincare products that effectively target hyperpigmentation and uneven skin tone. Their appeal lies in their ability to deliver results without the use of chemicals or invasive procedures. TikTok has played a role, in showcasing the efficacy of discoloration serums with videos featuring these products […]
